Intense Minimalism

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Piracy: give people a better service

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Company solipsism

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Idea and execution can’t be separated

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The power of proximity to boost creativity in your office

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Data: how it will give you confidence,
then fail you.

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The limits of uninformed concept designs: the iOS 7 case

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Chrome’s Blink and the low-frequency systemic iteration

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How to keep the company culture uniform from 40 to 1800 people

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Time is the raw material of creation

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The Helsinki Bus Station Theory

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The Butterfly Effect that Triggered RSS’s Demise

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The Power of Non-descriptive Brand Names

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Why is Google killing the Android brand?

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A Better Look at User-Centered Design

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American Airlines rebranding: the difference between execution and soul

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The heavy feedback of the vocal minority

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Innovation Costs: a Lesson from iPhone’s Touchscreen

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Ben Fried, Google CIO: “We trust you”