Social networks are a central part in any design process today on the web and beyond. Often, however, the social part gets hyped too much, and that’s why I work with Gianandrea Giacoma trying to give some methods, tools and tips to get a good grounding. This posts is about a recent speech and workshop I did, summarizing some of the most important aspects of our Social Experience Design method.
The Dot Loop is so simple it’s almost obvious… once understood. The Dot Loop models the simplest complete process possible, but it’s powerful like a fractal. Regardless of the abstraction level, you can find it everywhere something works.
Defining an identity, a professional identity, is an hard task. It’s even harder when you’ve got many interests. I think that a good way to think at it is “The Elevator Pitch of Yourself”, or, in Twitter times, “a 140 characters description of Yourself”. It isn’t easy, because you can’t be too abstract, nor too concrete. And you have to show much of you in so little space.
This is the process behind the redesign of my logo, starting from my first logo, the theory, the idea… and all the bumps in the road. Many interesting things about logo design and potential problems, and I’m not talking just about the drawing part of it.